According to research 80% of people search websites using search engines, therefore search engines are still the best way for you to generate traffic. You need to put your website into a search engine.
One of the great advantages of search engines for your internet business, it can bring you a large amount of targeted traffic to your website. Some of them will not cost you a cent, but some of them will cost you a dollar. It depends on what search engine you use.
Search engines will become very powerful for your business if you can put your website in the top 50, but it will be useless if your website is listed further down. Because people will not see more than 50 results.
In this article, I want to explain about 4 different search engines that you can use to generate traffic for your website. They are…
2. Crawler search engine
3. PPC search engine
4. Meta search engine
Directory is sometimes called a category database. This directory will list all websites inside the category.
This kind of search engine will be edited by humans, it means there are some directory admins who will check your submission to this directory.
They may accept or reject your website if they feel your website is not appropriate to the category that directory has.
When you submit your website to a directory, you just need to enter your title, description and keywords. Some of the directories will not ask you to enter keywords. You also need to select the category you want. The example of a directory is yahoo.
Crawler search engine also known as spiders or robots. This search engine uses small software that will jump between websites called crawlers. This crawler will look for a new website 24 hour a day, 7 days a week.
For crawler search engines, you do not need to submit your title, description and keywords. This crawler will index your website automatically. You just need to submit your URL and crawler will come to your site and index everything they need.
PPC search engine stands for pay per click search engine. This kind of search engine will ask you to pay them to use it. Mostly, they will cost you minimum 1 cent until 5 cent. However PPC search engines will list your website depending on how much you want to pay them in particular keywords. If you want to pay them more than other competitors that use the same keywords, you will be listed on the top.
Before you use the PPC search engine, you need to add some deposit. Then your deposit will decrease when someone clicks on your link.
Meta search engine is a search engine that collects results from multiple search engines simultaneously. You don’t need to submit to the Meta search engine since they use the results of the major search engine.
Meta search engines will rank your website by a calculated combination of ranking of all search engines that they use. So the key to have high rank in Meta search engine, you need to ensure that your website is listed in all crawler search engines.
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